(c) 2003 by
Program Details
> Program Overview > Program by Time

Morning Session
Chair: Werthner, Hannes (E-Commerce Competence Center, Vienna, Austria)
June 23rd, 2003 9:00 - 10:30 Room: 0.1
Opening by Hannes Werthner
(E-Commerce Competence Center, Vienna, Austria)
Welcome by Dr. Peter Kowalski
(Federal Ministry of Economics and Labour)
Introduction by Chairs
Key-Note from Mr. Yusuke Kanda
(President of DoCoMo i-mode Europe)
i-mode strategy == The power of content centric mobile internet service ==
Morning Session
Chair: Horwitch, Mel (Polytechnic University, N.Y., USA)
June 24th, 2003 9:00 - 10:30 Room: 0.1
Key-Note from Mr. Thomas Mazzone
(Vice President Fidelity Investments in Boston)
Wireless Technology in Finanacial Services: The Challenges of Customer Integration
Key-Note from Mr. Christian Lutz
(CEO UCP Holding, Board Director MEF)
Market forces: How consumers rule the future of mobile services

Research Track 1 - June 23rd, 2003
Disruptive Technologies and Services
Chair: Pitsillides, Andreas (University of Cyprus, Nicosia, Cyprus)
June 23rd, 2003 10:45 - 12:15 Room: 0.1
M-Enterprise Technology: Diffusion of Innovation Awareness, Adoption and Uptake
Lawrence, Elaine (University of Technology Sydney)
Culjak, Gordana (University of Technology Sydney)
Injam, Srinivas (University of Technology Sydney)
Impact of Mobile Ad Hoc Networks on the Mobile Value System
Mark Heitmann, Mark (mcm institute University St. Gallen)
Stanoevska-Slabeva, Katarina (mcm institute University St. Gallen)
Application-transparent Adaptation in Wireless Systems beyond 3G
Houssos, Nikos (Communication Networks Laboratory, National and Kapodistrian University of Athens)
Gazis, Vangelis (Communication Networks Laboratory, National and Kapodistrian University of Athens)
Alonistioti, Athanassia (Communication Networks Laboratory, National and Kapodistrian University of Athens)
Location Based Services
Chair: Pau, Luis Francois (Rotterdam School of management, Rotterdam, Netherlands)
June 23rd, 2003 13:30 - 15:00 Room: 0.1
Adding Value to Marketplaces by Assembling Location-Aware Agents On-Demand
Jayaputera, Glenn (School of Computer Science and Software Engineering, Monash University)
Loke, Seng (School of Computer Science and Software Engineering, Monash University)
Zaslavsky, Arkady (School of Computer Science and Software Engineering, Monash University)
Consumer Preferences for Location-Based Service Attributes - A Conjoint Analysis
Köhne, Frank (Department of Information Systems, University of Muenster)
Totz, Carsten (Department of Information Systems, University of Muenster)
Wehmeyer, Kai (Department of Information Systems, University of Muenster)
Location-Related Services for Mobile Commerce - An Analysis of the Potentials for Small and Medium-Sized Enterprises
Strüker, Jens (Institute of Computer Science & Social Studies, Albert-Ludwigs-Universität Freiburg)
Sackmann, Stefan (Institute of Computer Science & Social Studies, Albert-Ludwigs-Universität Freiburg)
Eifert, Dietmar (Institute of Computer Science & Social Studies, Albert-Ludwigs-Universität Freiburg)
Pippow, Ingo (Institute of Computer Science & Social Studies, Albert-Ludwigs-Universität Freiburg)
Mobile Banking and Payments
Chair: Lehmann, Hans (Victoria University of Wellington, New Zealand)
June 23rd, 2003 15:15 - 16:45 Room: 0.1
Technology-Based Service Products - A Study on the Drivers and Inhibitors of Mobile Banking
Suoranta, Mari (School of Business and Economics,University of Jyväskylä)
Mattila, Minna (School of Business and Economics,University of Jyväskylä)
Munnukka, Juha (School of Business and Economics,University of Jyväskylä)
Conditions for Acceptance and Usage of Mobile Payment Procedures
Pousttchi, Key (Chair of Business Informatics and Systems Engineering, University of Augsburg)
Consumer Acceptance of Mobile Payment Solutions - Ease of Use, Usefulness and Trust
Dahlberg, Tomi (Helsinki School of Economics)
Mallat, Niina (Helsinki School of Economics)
Öörni, Anssi (Swedish School of Economics)

Research Track 2 - June 23rd, 2003
Emerging Business Models
Chair: Pangrazi, Charles (SchlumbergerSema, Netherlands)
June 23rd, 2003 10:45 - 12:15 Room: 3.2
Trust-Building Measures in Cooperation Relations for Increasing the Probability of Success of Mobile Business Models
Neudorfer, Reinhard (evolaris eBusiness Competence Center)
Simonitsch, Karoline (PwC Corporate Finance Beratung GmbH)
Mobile Information and Entertainment Services: Business Models and Service Networks
Maitland, Carleen F. (The School of Information Sciences & Technology, The Pennsylvania State University)
van de Kar, Elisabeth A.M. (Faculty of Technology, Delft University of Technology)
Wehn de Montalvo, Uta (Institute for Strategy and Technology Policy Unit, TNO)
Bouwman, Harry (Faculty of Technology, Delft University of Technology)
A Methodology for Business Model Evolution: Application in the Mobile Exhibition Industry
Pateli, Adamantia G. (ELTRUN - The E-Business Center, Athens University of Economics and Business)
George M. Giaglis (ELTRUN - The E-Business Center, Athens University of Economics and Business)
Marketing, Advertising, and Pricing
June 23rd, 2003 13:30 - 15:00 Room: 3.2
Bundle Pricing in Mobile Services Business
Munnukka, Juha (School of Business and Economics, University of Jyväskylä)
Mattila, Minna (School of Business and Economics, University of Jyväskylä)
Härkönen, Anja (School of Business and Economics, University of Jyväskylä)
Mobile Marketing: The Role of Permission and Acceptance
Barnes, Stuart (School of information Management, Victoria University of Wellington)
Scornavacca Jr., Eusebio (School of information Management, Victoria University of Wellington)
Mobile Advertising: An Analysis of Key Success Factors and the European Value Chain
Facchetti, Antonello (Department of Economics and Production, Politecnico of Milan)
Rangone, Andrea (Department of Management, Economics and Production, Politecnico of Milan)
Renga, Filippo Maria (Department of Management, Economics and Production, Politecnico of Milan)
Savoldelli, Alberto (Department of Management, Economics and Production, Politecnico of Milan)
Security and Privacy
June 23rd, 2003 15:15 - 16:45 Room: 3.2
A Security Tunnel for Conducting Mobile Business Over the TCP Protocol
Leonidou, C. (Department of Computer Science, University of Cyprus)
Andreou, A. S. (Department of Computer Science, University of Cyprus)
Sofokleous, A. (Department of Computer Science, University of Cyprus)
Chrysostomou, C. (Department of Computer Science, University of Cyprus)
Mavromoustakos, S. (Department of Computer Science, University of Cyprus)
Pitsillides, A. (Department of Computer Science, University of Cyprus)
Samaras, G. (Department of Computer Science, University of Cyprus)
Schizas, C. (Department of Computer Science, University of Cyprus)
Implementing Mobile Authentication in Electronic Transaction Services
Salonen, Jarno (VTT Industrial Systems, Intelligent Products and Systems)
Karjalainen, Janne (VTT Industrial Systems, Intelligent Products and Systems)
WAP End to End Security Architectures
Azzouzm, Lamia Ben (Ecole Nationale de l'Informatique)
Drira, Lamia (Ecole Nationale de l'Informatique)
Kamoun, Farouk (Ecole Nationale de l'Informatique)

Research Track 1 - June 24th, 2003
Lessons from National Cases Studies
Chair: van der Heijden, Hans (Vrije Universiteit Amsterdam, Netherlands)
June 24th, 2003 10:45 - 12:15 Room: 0.1
What are the Lessons from Japan’s Mobile Internet Success Story? - Implications from a Comparative Study
Lindmark, Sven (Dept of Innovation Engineering & Management, Chalmers University of Technology)
Bohlin, Erik (Dept of Innovation Engineering & Management, Chalmers University of Technology)
Two-way Convergence of Korean Portal Market: Responses to the New Mobile Technology
Kim, Gihee (Information and Communications University, Daejeon, South Korea)
Kim, Seongcheol (Information and Communications University, Daejeon, South Korea)
The Service Theory and the Markets for Electronic Authentication Services in Finland
Salmikuukka, Jukka (VTT Industrial Systems, Intelligent Products and Systems, Tampere, Finland)
Salonen, Jarno (VTT Industrial Systems, Intelligent Products and Systems, Tampere, Finland)
Innovative Applications and Services
Chair: Ziegler, Michael (European Commission, Belgium)
June 24th, 2003 13:30 - 15:00 Room: 0.1
Auctioning Bulk Mobile Messages
Meij, S. (Rotterdam School of Management, Erasmus University, Netherlands)
Pau, L-F (Rotterdam School of Management, Erasmus University, Netherlands)
van Heck, E. (Rotterdam School of Management, Erasmus University, Netherlands)
Mobile Communication Systems for Truckage Companies
Gruhn, Volker (Computer Science Faculty, University of Leipzig)
Hülder, Malte (Computer Science Faculty, University of Leipzig)
Ijioui, Raschid (Computer Science Faculty, University of Leipzig)
Schöpe, Lothar (Informatik Centrum Dortmund e.V., Abt. Softwaretechnik)
Trip@dvice Mobile Extension in a Case-Base Recommender System
Nguyen, Quang Nhat (eCommerce and Tourism Research Laboratory, ITC-irst, Trento)
Cavada, Dario (eCommerce and Tourism Research Laboratory, ITC-irst, Trento)
Ricci, Francesco (eCommerce and Tourism Research Laboratory, ITC-irst, Trento)
Music, Videos, and Games
Chair: Carlsson, Christer (IAMSR, Abo Akademi University, Turku, Finland)
June 24th, 2003 15:15 - 16:45 Room: 0.1
Watching Mobile Videos: User Experiences from Finland
Repo, Petteri (National Consumer Research Centre, Finland)
Hyvönen, Kaarina (National Consumer Research Centre, Finland)
Pantzar, Mika (National Consumer Research Centre, Finland)
Timonen, Päivi (National Consumer Research Centre, Finland)
Predictors of Consumer Attitudes towards Mobile Music Services: A Cross-Cultural Research Approach
Vlachos, Pavlos (ELTRUN - The E-Business Center, Athens University of Economics and Business)
Vrechopoulos, Adam (ELTRUN - The E-Business Center, Athens University of Economics and Business)
Revenue Logics of Software Companies Developing Mobile Games
Rajala, Risto (Helsinki School of Economics)
Rossi, Matti (Helsinki School of Economics)
Tuunainen, Virpi Kristiina (Helsinki School of Economics)
Vihin, Janne (Helsinki School of Economics)

Research Track 2 - June 24th, 2003
Mobile Workforce Management and Partnerships
Chair: Tsekouras, George (University of Brighton, UK)
June 24th, 2003 10:45 - 12:15 Room: 3.2
The effects of mobile commerce on salespersons performance
BenMoussa, Chihab (Turku Centre for Computer Science)
Remote Workforce Business Processes Integration Through Real-Time Mobile Communications
Rodina, Elizaveta (Department of Management Science & Technology, Athens University of Economics and Business)
Zeimpekis, Vasileios (Department of Management Science & Technology, Athens University of Economics and Business)
Fouskas, Konstantinos (Department of Management Science & Technology, Athens University of Economics and Business)
Partnering in M-Commerce Business Networks: Analysing the Actor Game in the Context of ‘the Prisoner’s Dilemma’
Woolfall, Damian (Henley Management College, Greenlands, Oxfordshire)
Mobile Decision Support
Chair: Lawrence, Elaine (University of Technology Sydney, Sydney, Australia)
June 24th, 2003 13:30 - 15:00 Room: 3.2
Observations on the use of mobile decision aids for consumer decision making
van der Heijden, Hans (Vrije Universiteit Amsterdam)
Sørensen, Lotte Sangstad (Copenhagen, Denmark)
The Role of Mobile Applications in Information Systems
Rupnik, Rok (University of Ljubljana, Faculty of Computer and Information Science)
Krisper, Marjan (University of Ljubljana, Faculty of Computer and Information Science)
Support for Real-Time Decision-Making in Mobile Business Applications
Burstein, Frada (School of Information Management & Systems, Monash University, Australia)
San Pedro, Jocelyn (School of Information Management & Systems, Monash University, Australia)
Zaslavsky, Arkady (School of Computer Science & Software Engineering Monash University, Australia)
Researching into the Future of mBusiness
Chair: Rao, Bharat (Polytechnic University, N. Y., USA)
June 24th, 2003 15:15 - 16:45 Room: 3.2
Mobile Commerce. Empirical results on Value-Added Products and Services
Carlsson, Christer (Institute for Advanced Management Systems Research, Åbo Akademi University)
Walden, Pirkko (Institute for Advanced Management Systems Research, Åbo Akademi University)
Addressing the Endemic Difficulties of Research into Mobile Business Technology Applications: A Grounded DELPHI Approach
Lehmann, Hans (School of Information Management, Victoria University of Wellington)
Lehner, Franz (Lehrstuhl für Wirtschaftsinformatik III, Universität Regensburg)
On Requirements for Mobile Commerce
Veijalainen, Jari (Global Information and Telecommunication Institute, Waseda University)
Yamakawa, Peter (Global Information and Telecommunication Institute, Waseda University)
Markkula, Jouni (Information Technology Research Institute, University of Jyvaskyla)
Tsalgatidou, Afrodite (Department of Informatics and Telecommunications, University of Athens)
Hadjiefthymiades, Stathes (Department of Informatics and Telecommunications, University of Athen)
Matsumoto, Mitsuji (Global Information and Telecommunication Institute, Waseda University)

Industrial Track - June 23rd, 2003
Platforms for Instant Services and Ad-hoc-collaboration
Chair: Tschammer, Volker (Frauenhofer Fokus Berlin, Germany)
June 23rd, 2003 10:45 - 12:15 Room: 4.2
Wireless instant messenger development in the Japanese market
Tanaka, I. (NTT Data Corporation - European Technology Centre, United Kingdom)
Arimura Tadaaki (NTT Data Corporation - European Technology Centre, United Kingdom)
Yokoyama Shigetoshi (NTT Data Corporation - European Technology Centre, United Kingdom)
A web-based solution for mobile ad-hoc collaboration for project-oriented tasks
Kalbitzer, Tim (Conject AG, Munich, Germany)
Kirisc, Pierre T (University of Bremen, Bremen, Germany)
Tonn, Klaus-Motoki (Conject AG, Munich, Germany)
Device- independent mobile computing - or how to protect investments without re-inventing the wheel
Vedati, Krishna (Covigo, Inc.Menlo Park, United States)
Brotzler Stefan (Covigo, Inc.Menlo Park, United States)
Mobile and Location-based Services
Chair: Zimmermann, Hans-Dieter. (University of St. Gallen, Switzerland)
June 23rd, 2003 13:30 - 15:00 Room: 4.2
Mobile Ticketing . anytime, anywhere Ticket Purchases
Goodspeed, Ben (Connovation GmbH, Vienna, Ausria)
Wiesmueller, Andreas (Connovation GmbH, Vienna, Ausria)
Tschaickner (Connovation GmbH, Vienna, Ausria)
m-Parking in Vienna
Temmer, Dan (Siemens Business Services, Austria)
Hovanyi Daniel (Sysdata Ltd., Hungary)
Seidel, Alexander (Siemens Business Services, Austria)
Real life scenarios of location based advertising
Kölmel, Bernhard (YellowMap AG, Karlsruhe, Germany)
Porak, Anatol (YellowMap AG, Karlsruhe, Germany)
Mobile applications
Chair: Porak, Anatol (YellowMap AG, Karlsruhe, Germany)
June 23rd, 2003 15:15 - 16:45 Room: 4.2
The m-ToGuide project - development and deployment of a European mobile tourism guide
Frank Schröder (ISO GmbH, Germany)
Judith Schneider (ISO GmbH, Germany)
Test Centre for River Information Services
Troegl, Jürgen (via donau, Vienna, Austria)
Pfliegl Reinhard (via donau, Vienna, Austria)
Extending the reach of your mobile application by encompassing all modes of human interaction
Vedati, Krishna (Covigo, Inc.Menlo Park, United States)
Brotzler Stefan (Covigo, Inc.Menlo Park, United States)
Empower Field Force and Speed up Delivery and Service via Mobile Application
Krainz, Wolfgang (lemon42, Vienna, Austria)

Industrial Track - June 24th, 2003
Technologies and Basic Services
Chair: Rannenberg, Kai (University Frankfurt, Germany)
June 24th, 2003 10:45 - 12:15 Room: 4.2
Distributed computing - the mobile approach
De la Pena, C.F. (DEIMOS Space, Tres Cantos, Spain)
Wireless security survey of London - one year on
Pickard, Tim (RSA Security, London)
PAMM Platform: A DRM solution for MMS content
Nuno Carvalho (WIT-SOFTWARE, Coimbra, Portugal)
Paolo Germano (WIT-SOFTWARE, Coimbra, Portugal)
Silva, Luis Muora (WIT-SOFTWARE, Coimbra, Portugal)
Mobile Business
Chair: Tanaka, Ichiro (NTT DATA Corporation, London, U.K.)
June 24th, 2003 15:15 - 16:45 Room: 4.2
Conceptual design of business models for customer-focused mobile business
Reuter, André F. (Managing Partner of Eupronet GmbH)
Mobilizing European Sales Forces in a Smart and Effective Way
Abate-Daga, E. (Beck et al. Services GmbH)
Securityhole mobile office?
Dolleschal, Andreas (T-Mobile Austria, Vienna, Austria)

Tutorials
Tutorial on Web data extraction and integration
Chair: Baumgartner, Robert (DBAI, TU Vienna, Austria)
June 23rd, 2003 10:45 - 12:15 Room: 3.1
Baumgartner, Robert (DBAI TU Vienna, Lixto Software GmbH)
Herzog, Marcus (DBAI TU Vienna, Lixto Software GmbH)
Wiedemair, Tymon (DBAI TU Vienna, Lixto Software GmbH)
Building Mobile Applications - Comparing the Java and .NET Approach
Chair: Gruber, Franz (Software Competence Center Hagenberg, Austria)
June 24th, 2003 10:45 - 12:15 Room: 3.1
Gruber, Franz (Software Competence Center Hagenberg, Austria)
Kurschl, Werner (Software Competence Center Hagenberg, Austria)

Workshop
E-Parking - User-friendly eCommerce to optimise parking space
Chair: Ramírez, Carlos (Sociedad Ibérica de Construcciones Eléctricas (SICE), Spain)
June 23rd, 2003 15:15 - 16:45 Room: 3.1
Introduction: Smart parking and mobile business
Ramírez, Carlos (SICE, Spain)
The e-Parking solution, user needs, and field trial results
Duyck, Francis (Interparking)
Locatelli, Maurizio (Interparking)
The e-Parking solution, system design and implementation
Cong, Suo (University of Zurich)
Hodel, Thomas (University of Zurich)
Goorden, Mario (Ericsson)
Business development
Figaredo, Álvaro (European Union Road Federation (ERF))

Panels June 23rd, 2003
Mobile Payment: challenges and directions for global services
Chair: Karnouskos, Stamatis (Frauenhofer Fokus Berlin, Germany)
June 23rd, 2003 10:45 - 12:15 Room: to be announced
Emerging User-Based and Global-Intensive Sources of Innovation on the Wireless Arena
Chair: Horwitch, Mel (Polytechnic University, N.Y., USA)
June 23rd, 2003 15:15 - 16:45 Room: to be announced
Horwitch, Mel (Polytechnic University)
Rao, Bharat (Polytechnic University)
Ziv, Nina (Polytechnic University and Executive from Vodofone)
3G/wLAN convergence: services, technical issues, and revenue distributions
Chair: Pau, Luis Francois (Rotterdam School of management, Rotterdam, Netherlands)
June 23rd, 2003 17:00 - 18:30 Room: 0.1

Panels June 24th, 2003
Wireless Innovation Diffusion: What does the Future Hold?
Chair: Rao, Bharat (Polytechnic University, N. Y., USA)
June 24th, 2003 13:30 - 15:00 Room: 4.2
Bohlin, Erik (Chalmers University of Technology, Gothemburg, Sweden)
Giaglis, George (Athens University of Economics and Business, Athens, Greece)
Padaki, Deepak (Infosys Technologies, Brussels, Belgium)
Helin, Jukka (Telia Sonera, Tampere, Finland)
Zimmerman, Hans-Dieter (University of St. Gallen, Switzerland)
Research in mBusiness: opportunities and challenges for the industry and academia
Chair: Tschammer, Volker (Frauenhofer Fokus Berlin, Germany)
June 24th, 2003 17:00 - 18:30 Room: 0.1
Tschammer, Volker (Fraunhofer FOKUS Berlin, Germany)
Pau, Louis-Francois (Rotterdam School of Management, Erasmus University, Netherlands)
Gilbert, Mark (European Microsoft Innovation Centre, Aachen, Germany)
Johansen, Harald (EURESCOM Heidelberg, Germany)
Porak, Anatol (YellowMap AG, Karlsruhe, Germany)
Rannenberg, Kai (J.-W.-Goethe-University Frankfurt, Germany)
Zimmermann, Hans-Dieter (mcm-Insitute, University of St. Gallen, Switzerland)

Special Sessions
mBusiness Roadmap:
Presentation of the Strategic Research Roadmap on Mobile Business from MB-net

Chair: Giaglis, George (Athens University of Economic and Business, Greece)
June 23rd, 2003 13:30 - 15:00 Room: 3.1
Brokerage Session
Organised by IDEAL-IST

Chair: Egger-Fuchs, Monika (BIT, Vienna, Austria)
June 24th, 2003 15:15 - 16:45 Room: 3.1